T&M products from Rohde & Schwarz (Munich, Germany) subsidiary HAMEG Instruments will now be marketed under the Rohde & Schwarz logo – starting in June with two new instruments. The well-known brand name will help improve the international position of the economical, general-purpose T&M instruments from HAMEG, which are part of the joint Value Instruments portfolio.
Using the Rohde & Schwarz logo is also the logical continuation of the Value Instruments initiative, where the two companies’ portfolios of reliable precision instruments in the entry-level price segment are marketed together under the Value Instruments label. André Vander Stichelen, Managing Director of HAMEG Instruments, elaborates, "By changing the logo, we want to underscore the common bond between the two companies. The strategic focus of HAMEG will not change. We will continue to offer affordable, optimum performance T&M equipment."
For more information, visit www.rohde-schwarz.com.