AUBURN HILLS, Mich., /PRNewswire/ -- Vehicle designs and colors change each year but it is the integration of consumer electronics technologies into the vehicle interior that is really fueling future driving experiences.

Continental, one of the world's largest automotive suppliers, is engineering hardware, software and systems that are powering the vehicle with an "Always On" connection and linking drivers and passengers to content and information in new ways. Continental will showcase some of its latest Interior innovations to its automotive customers and consumer electronics partners during the Consumer Electronics Show (CES) being held January 6-9 in Las Vegas, Nevada.

"Continental is meeting with its automotive customers and partners to discuss some of its latest innovations and thinking around in-vehicle experiences. Discussions will center on how the consumer electronics trends that are appearing on the CES show floor can be integrated into the car of the future," said Helmut Matschi, President of Continental's Interior Division and Member of the Continental AG Management Board.

  Some of the major trends and technologies that Continental is discussing with automotive industry and consumer electronics leaders at CES include:

Continental Connects the Car And Delivers New Apps
Several Continental customers are searching for ways to bring apps and content - that is relevant to the driving experience - into the car.  Continental is working on a variety of ways to safely and securely deliver information to vehicle occupants to help simplify and enhance the driving experience.  Some of the products Continental is working on include:

AutoLinQ™:  What You Need, Where You Need It
Continental has designed its AutoLinQ™ system and is working with some of the biggest names in the consumer electronics industry - Deutsche Telekom, INRIX, Navigon, NAVTEQ, Pandora and Ygomi - to design Android-based applications for the system that enhance vehicle safety, performance and convenience. Continental is working with its technology partners to create and demonstrate selected applications to the automotive industry and will continue to work with its customers to certify all applications for in-vehicle use.

Continental's AutoLinQ™ system is an Android-based operating system embedded inside the car that runs applications. The system takes advantage of an existing ecosystem of more than 270,000 developers writing software for Android.

Your Vehicle: The Ultimate Mobile Device
Continental also is working closely with Nokia on Terminal Mode technology which will enable drivers and passengers to seamlessly connect, display and control mobile phone applications via an in-vehicle dashboard display. The companies are working to significantly improve the usability of services, such as telephony, navigation, social networking and music, in an automotive environment.

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