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Bluetooth-Enabled Device Shipments Expected to Exceed 2 Billion in 2013

Fri, 08/19/2011 - 6:31am

Bluetooth wireless technology is a short-range wireless standard that enables a broad array of electronic devices to connect. The technology continues to evolve and expand, taking advantage of the desirable attributes it possesses: small-form factor radio, low power, low cost, built-in security, robustness, ease-of-use, and ad-hoc networking abilities. New In-Stat (www.in-stat.com) research is forecasting continued success, with expected Bluetooth-enabled device shipments to exceed 2 billion in 2013.

“Bluetooth continues to gain design wins over a wide range of applications, with Bluetooth device shipments increasing by 23% between 2009 and 2010,” says Brian O’Rourke, Research Director. “Bluetooth has been bolstered in the past year by the emergence of two new standards. Bluetooth 3.0 + High Speed (HS) combines classic Bluetooth and Wi-Fi to transmit large data files and Bluetooth 4.0, which offers much lower power consumption than classic Bluetooth and targets medical and fitness devices, as well as PCs and mobile phones.”

Other details from the report include:
• Classic Bluetooth will remain the leading BT interface throughout the forecast period.
• Bluetooth 3.0 + High Speed is a software-only solution that allows Bluetooth and Wi-Fi to work together.
• Bluetooth 4.0 primarily targets new BT markets: medical, fitness, and security devices.
• Bluetooth 4.0 + High Speed option expected to hit the market in mobile phones by the end of 2011.
• Automotive BT now common option in mid-priced sedans.

Recent In-Stat research, Bluetooth 2011: Rapid Growth for Established Interface (#IN1104968MI) is a PowerPoint report which covers the worldwide market for Bluetooth technology.

It includes:
• Unit shipment forecasts for Bluetooth-enabled devices by product category for four different Bluetooth standards (Classic BT, BT 3.0 + HS, BT 4.0, and BT 4.0 + HS) through 2015.
• Product categories include mobile phones, mono headsets, mobile and desktop PCs, USB adapters, aftermarket cards, printers and multifunction peripherals, mice and keyboards, video game consoles and controllers, handheld games, digital TVs, portable media players, camcorders, stereo headsets, speakers, remote controls, automotive, medical and industrial devices.
• Analysis of Bluetooth standards and integration.
• Review of competitive technologies.

For more information, contact us or visit www.in-stat.com

For more information, contact us or visit www.npd.com and www.npdgroupblog.com.

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