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Digi-Key Launches iPhone App for Asia-Pacific Region

Fri, 08/06/2010 - 8:18am
Design engineers and purchasers in China, India, Japan and other countries in the Asia-Pacific region can now conduct business with Digi-Key Corporation wirelessly with the availability of Digi-Key’s application for iPhone, iPad, and iPod touch users.

Digi-Key’s iPhone application is currently available in English and allows customers to make Digi-Key purchases in local, Digi-Key supported currencies.

Digi-Key sales in the Asia-Pacific region increased by more than 168% for the first half of 2010 over the first half of 2009. Part of that increase can be attributed to an increase in sales of more than 342% in China year over year for January through June 2010.

“Studies show that China and India are leading the growth of the mobile subscription market and that there are more mobile Internet users in China than in any other country in the world.* With the growth potential in the mobile market, this is the perfect opportunity for Digi-Key to make its mobile application available to our customers in the Asia-Pacific territories,” said Mark Larson, Digi-Key’s president and COO. “Our customers in China, India, Japan and other Asia-Pacific countries want easy access to information about electronic components. Our mobile app provides that and much more. Created for global business utility, this application will be a useful and essential tool for our customers’ designing, sourcing, and purchasing needs.”

This free application, available in the App Store on iTunes, is the passkey to the world’s largest inventory of electronic components in stock. Providing instant access to Digi-Key, this new application is designed to help design engineers and purchasers source the electronic components they need any time, anywhere.

One of the most innovative features of Digi-Key’s iPhone application enables the customer to view, download, and save high-resolution part datasheets directly to his or her iPhone, iPad, or iPod Touch. Datasheets are available for viewing and may be e-mailed or saved for future reference. Datasheets are essential tools to aid Digi-Key customers in choosing the “right” part. Once saved, the datasheet will appear in a new menu item on the main menu. The customer can come back at any time, open the datasheet, proceed to the part detail related to that datasheet and simply add the part to his or her shopping cart.

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