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Social Platforms, Conferencing Applications, and Team Collaborative Applications Help Sustain Overall Collaborative Applications Market

Fri, 07/09/2010 - 9:08am
FRAMINGHAM, Mass.-- (BUSINESS WIRE)-- Recent International Data Corporation (IDC) research shows that the worldwide revenue for the collaborative applications market was $7.6 billion in 2009, representing a decline of 0.3% with the top 3 vendors in 2009 (based on worldwide revenue) being Microsoft, IBM, and Cisco. These vendors accounted for 55.8% of the market total.

"A large portion of collaborative applications market players showed revenue declines in 2009 from 2008. However, those companies with some of the largest year-over-year growth came from the emerging social platforms submarket," says Erin Traudt, research director for IDC's Enterprise Collaboration and Social Solutions program.

"IDC believes that with a minimal decline during a very tough economy, the worldwide collaborative applications market is poised for a positive rebound in 2010 and that key submarkets such as social platforms, conferencing applications, and team collaborative applications (TCAs) are helping to sustain the market as customers continue to benefit from the enhanced productivity and lower costs associated with these solutions."

According to recent IDC survey results, when IT professionals were asked if they had to choose between best of breed versus the collaborative applications provided by their current vendor, 64% of respondents indicated that best of breed would make the strongest business case. IDC believes vendors offering pre-integrated packages with select partner applications should be well positioned to take advantage of this opportunity as many IT departments are still being tasked with integrating point solutions that have been purchased over the years. Therefore, open architectures and APIs will be particularly important to encourage adoption and broader ecosystem development.

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