GPS Navigation Service with Traffic Routing
TeleNav unveils the first mobile phone-based GPS navigation service with intelligent traffic notification and rerouting functionality at the 2007 International Consumer Electronics Show (CES)
Sprint customers using TeleNav GPS Navigator, a turn-by-turn, GPS-enabled voice and on-screen navigation service, will have access to TeleNav Traffic(tm), a new capability that regularly monitors traffic and proactively alerts users of slowdowns and incidents along their routes. With just one click, TeleNav Traffic will reroute users in order to minimize travel time, taking into account the latest traffic conditions.
"TeleNav is consistently making history in the U.S. when it comes to mobile phone-based navigation, said Dr. H.P. Jin, TeleNav's co-founder, president and CEO. "We were the first to launch a GPS navigation system on a mobile phone, first to launch 3D maps on a mobile phone, and are now the first to provide intelligent traffic and simple, one-click rerouting on a mobile phone. Not only have we met the quality and effectiveness of other, more expensive navigation systems, but we have exceeded them.
As travel incidents and road congestion occur, TeleNav Traffic alerts the user with a voice and onscreen prompt. Customers can press 0 to choose an alternative route or they can continue along the original route. TeleNav Traffic calculates and provides an ongoing estimated time of arrival to their destinations based on the latest traffic information. Customers can also view traffic-flow information on a map and see details of monitored situations.
Texas Transportation Institute's Urban Mobility study showed that traffic congestion causes 3.7 billion hours of travel delay a year in America. Additionally, a recent study from TeleNav found that 70% of people surveyed have been stuck in traffic and have wished for a method for finding a faster alternative route.
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