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Brainstorm
Brainstorm: Battery Technology
In the future, how will battery technology need to respond to the increased power demands of today’s advanced sensors?      By Sol Jacobs, VP and General Manager, Tadiran Batteries Technological advancements are creating a dynamic growth curve for sensors intended for use in remote areas where there is no connection to the power grid.    
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Brainstorm: Low Power Designs
Question: What are the primary drivers for developing low power designs? Cost savings, movement to green, longer life for batteries? by Todd Hanson, Director of Strategic Marketing and Wireless Solutions at Honeywell Sensing and Control One of the most critical factors for component and board designers pursuing low power wireless designs is the overall power budget.    
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Brainstorm: Renewable Energy
Question: What type of innovation must take place to provide the ability to increase the efficiency of renewable energy while reducing its cost? by Shan Morgan, Sr. Vice President Sales & Marketing, Elma Electronic In regards to how the renewable energy market can become a more profitable business entity, we see it from a larger perspective than innovation at just the component, board or system level.    
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Software Design Tools
Question : How can effective use of software design tools improve the product development cycle and help the designer engineer get it right the first time? By: Frank Liu, Communications and Electronics Industry Marketing, MathWorks Successful product development teams are made up of engineers who can span multiple application domains and multiple design phases.    
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Performance of LEDs
Question : How can today’s LEDs be improved to provide better performance (brighter, longer life) while at the same time lowering energy consumption? By: Brian Witzen Sr. Field Technical Manager  Sharp In commercial buildings, lighting accounts for a substantial portion of the energy budget and total energy cost.    
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Military Electronics: Improvements in Network Technology
Question: What types of improvements need to be made in network technology/architecture that can provide improved performance and capabilities in military applications? By: Mukesh Kumar, Multicore DSP Marketing Manager, Texas Instruments With the Department of Defense taking a more net-centric approach to communications, the focus is on the implementation of the Global Information Grid (GIG) project.    
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The Brainstorm - Data Security
The Question: "The constant movement of data increases a company’s exposure to the risk of data loss. What type of solutions can help cost effectively identify and protect an organization’s critical data from internal and external threats?"  By Will Aguilar, Director, Product Management for Wireless, Enterasys Networks The growth of mobile devices in the enterprise has been explosive and drives end-users’ expectation they will be able to access business services anywhere, anytime in the office, campus, or remotely.    
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LEDs
Q: How can today’s LEDs be improved to provide better performance while at the same time lowering energy consumption? By Brian Witzen, Sr. Field Technical Manager Sharp Microelectronics of the Americas In commercial buildings, lighting accounts for a substantial portion of the energy budget and total energy cost.    
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Packaging and Miniaturization
Q: How can semiconductor packaging help support these new advanced technologies so that gains at the wafer level are not lost at the system level? By Ralph Ebbutt, Tektronix Component Solutions The advancement of semiconductor process nodes and the demand for miniaturization creates multiple challenges for the packaging industry.    
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Automotive Electronics
With all the new features consumers want in the cars they buy today, the number of automotive electronics, which require complex semiconductors, continues to increase. Q: “How do designers stay within their power budget and still remain competitive?” By Michael Haight, Freescale “I want it all” is often the desire for the car buyer.    
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RFID Applications
The future holds RFID Applications that go far beyond mere bar coding. The world will be a different place once readers and RFID tags are everywhere. Q: “What are some of the untapped applications for RFID that we may see in the foreseeable future?” By Victor Vega, Alien Technology UHF RFID has matured to a point where “it just works.    
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MIMO Applications
Multiple antenna technology enables high capacity and high data rates. Q: Right now there is a limitation on data rate for each user. Can MUMIMO overcome these limitations and if so, how? J.    
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Have the rapid technological changes of the past decade negatively or positively impacted the timing solutions market place?
By Jim Holbrook, General Manager, Networking and Communications Timing at IDT One of the most significant technological changes that has occurred in the past decade has been the shift from parallel to serial busses for high-speed system I/O and also for chip-to-chip interconnect.    
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Multiple antenna technology enables high capacity and high data rates.
Q: Right now there is a limitation on data rate for each user. Can MUMIMO overcome these limitations and if so, how? William J. McFarland, Chief Technology Officer for Atheros Communications The advent of Web-enabled phones has clearly pointed out that wireless carriers need more system capacity to meet the expectations of their users.    
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Caution: MIMO Test Challenges Ahead
By Greg Jue, RF Applications Specialist, Agilent Technologies It wasn’t all that long ago that Multiple-Input Multiple-Output (MIMO) technology first captured the cellular industry’s attention by promising higher data rates for a single user using two or four streams of data transmitted (and received) with multiple antennas.    
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Have the rapid technological changes of the past decade negatively or positively impacted the timing solutions market place?
By Jim Holbrook, General Manager, Networking and Communications Timing at IDT One of the most significant technological changes that has occurred in the past decade has been the shift from parallel to serial busses for high-speed system I/O and also for chip-to-chip interconnect.    
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WiMAX vs. LTE
WiMAX and LTE continue to pose many unanswered questions. Q: What common or overlapping technologies do WiMAX and LTE have in common and will they ever converge for certain applications? By Joe Cozzarelli, Senior Director Broadband RF Products and Glenn Eswein, Director of Product Marketing, Broadband RF Business After three years of deliberation, the IEEE802.    
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Power Efficiency
The path to achieving energy efficiency is ridden with obstacles. Q: If we continue to increase the power efficiency of a product, are we approaching the point of diminishing returns? Will it eventually detrimentally impact the cost of the product? Doug Bailey, VP marketing, Power Integrations This is an interesting question.    
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WiMAX and LTE: Closer than You Think
By Joe Cozzarelli, Senior Director Broadband RF Products and Glenn Eswein, Director Of Product Marketing, Broadband RF Business, ANADIGICS After three years of deliberation, the IEEE802.16m air interface definition will be ready for prime time in the next few months.    
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Military/Communications
Communications interoperability is a national priority, yet issues still exist between government agencies and first responders working together to secure the homeland.    
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Battery Technology
MIT scientists have developed a battery that can recharge a device in seconds. The researchers have already made a small prototype cell that charges fully in 10 to 20 seconds, compared with six minutes for cells made in the standard way. They project this technology will be available commercially within two to three years.    
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Base Station Technologies and Trends
LTE will bring changes to base station design, from both the hardware and software perspective, giving operators challenges as they prepare for technology trials. What do you feel is the greatest challenge today in deploying base stations and how can designers address it? By Frank Ditore, ESL/SystemVue Product Manager, Agilent EEsof EDA Multi-format, multi-band radios are quickly reaching maturity in the commercial wireless infrastructure market.    
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LEDs
All indications are that LED backlights will be the preferred light source in mobile applications in 2011, representing a significant growth opportunity for OEMs and the entire backlight and panel supply chain.    
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How can Wi-Fi interoperate with WiMAX and LTE?
While Wi-Fi technology has proven to be largely successful in providing inexpensive wireless Internet service within close proximity to the Wi-Fi access point, WiMax technology could expand the potential of wireless penetration and connection quality.    
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How does a reputable component supplier guard against counterfeit components?
The detection of counterfeit components has become increasingly difficult. The majority of parts have the same or similar markings as their qualified counterpart. In many cases, the identification of major manufacturers is applied despite manufacturers' efforts at product differentiation.    
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The Old Way
To meet the challenge of increased power consumption in today's complex and integrated designs, a variety of techniques are available to be used in combination.    
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Make the right choice early in the design cycle.
Welcome to Brainstorm! The antenna is a key component in an RF system and can have a major impact on performance. What are the most desirable antenna characteristics when used in a MIMO technology-based wireless device? By Monty Rohde, Product Management Director, Laird Technologies, Inc.    
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Welcome to Brainstorm!
Wireless Design Drives 3D Packaging Integrated, parametric 3D solutions allows for an ultra-fast design process, while maximizing innovation and quality to ultimately create successful products.    
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Q: What type of tag should be used for cost-effective, accurate data capture?
EPC-compliant RFID UHF tags deliver accurate, affordable and unique identification. They create real-time visibility for identifying and tracking objects moving through the supply chain or on and off the shelves.    
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Welcome to Brainstorm!
When it comes to choosing between FPGAs and ASICs, both technologies have their pros and cons. Ultimately it is the designer's decision as to which one will help get the product to market    
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Welcome to Brainstorm!
There are inherent risks when it comes to wireless technology in medical electronic devices – security, performance, coexistence, EMI and privacy. Q: What are the requirements for effectively deploying and managing wireless medical devices? By R.    
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